BADEJO, ADENIYI SAMUEL

Leads business development, sales, marketing, and logistics operations to drive market share and revenue growth for petroleum and non-fuel products across service stations and retail channels.

• Orchestrated the sales and distribution of petroleum products, ensuring consistent supply to all service stations and retail customers.
• Drove aggressive marketing campaigns for quality petroleum and non-fuel products (Lubricants, LPG), expanding market penetration and customer base.
• Analyzed current market data to inform sales and pricing strategies, optimizing competitive positioning and profitability.
• Developed and executed comprehensive business strategies and plans that achieved significant business growth and met organizational goals.
• Implemented effective strategies to increase foot traffic and sales volume at retail outlets, enhancing overall profitability.

Managed business development, sales, marketing, and logistics for a petroleum depot, focusing on optimizing storage facility utilization and client relations for AGO & DPK throughput.

• Marketed storage facilities to potential clients, driving increased throughput for Automotive Gas Oil (AGO) and Dual Purpose Kerosene (DPK).
• Maintained strong client relationships by providing regular updates on depot features and ensuring high-quality service delivery.
• Coordinated effectively with internal departments to ensure the efficient supply of petroleum products to customers.
• Developed client-centric strategies to maximize depot usage and enhance customer satisfaction for petroleum storage services.

Served as a Client Service Officer, responsible for marketing financial products, client relationship management, and market analysis within the asset management sector.

• Executed aggressive marketing strategies for diverse financial products, contributing to client acquisition and portfolio growth.
• Cultivated and expanded existing client relationships through proactive follow-up, enhancing client retention and satisfaction.
• Conducted comprehensive analysis of financial market information to identify investment opportunities and inform client recommendations.
• Delivered compelling presentations and seminars on mutual fund investments, educating clients and driving product adoption.

Managed data input and computerization projects for Taraba State civil servant bio-data and salary schemes as part of the National Youth Service Corps (NYSC).

• Successfully digitized and managed bio-data for Taraba State civil servants, improving data accessibility and accuracy.
• Contributed to the computerization of the civil servant salary scheme, enhancing payroll efficiency and system integrity.
• Supported the computerization of the State information system, streamlining data management processes.
• Collected and analyzed civil servant bio-data, providing foundational support for data-driven administrative initiatives.

Conducted field research and analysis on health-related issues, providing data-driven recommendations to health organizations.

• Collected and analyzed critical health-related data, contributing to a deeper understanding of public health challenges.
• Provided comprehensive research results and actionable recommendations to relevant health bodies, influencing public health interventions.

Supervised census operations, ensuring data integrity and accurate population data collation for the National Population Commission.

• Supervised census exercises to ensure adherence to protocols and data collection standards.
• Managed the collation and analysis of extensive population data, contributing to accurate demographic reporting.
• Verified the authenticity of collected census data, ensuring high data quality and reliability.

Awarded for meritorious contributions to community development during the National Youth Service Corps.

Recognized for significant contributions as Treasurer of the departmental student association.